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Next Best Action 

Smart, actionable customer insights embedded in your Salesforce

Optimize customer acquisition and retention
with personal and smart recommendations 
for your Sales, Marketing and Customer Success teams

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Have you ever wished your CRM could tell you exactly what to do next?

Unify your data sources of insights​ - combine business rules with powerful predictive models, using Salesforce and non-Salesforce data.

Features and functionality 

Micado Next Best Action enables you to serve actionable recommendations to all of your salesforce users who are engaging with your customers. Alert your teams to engage those customers who are ready to buy or are about to churn. 

  • Account Profiles
    The hub of customer data — organized into simple, modular tables and charts.
  • Customer Journey
    Your hub of customer activity, helps you prioritize your tasks quickly so time is spent more effectively.
  • Performance and Revenue Trends
    Plan, track, predict and report on key metrics for your existing customers.
  • Prospect and Lead Insights
    Use predictive modelling to determine the right customers to pursue and how to pursue them.
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  • Account Profiles
    The hub of customer data — organized into simple, modular tables and charts.
  • Customer Journey
    Your hub of customer activity, helps you prioritize your tasks quickly so time is spent more effectively.
  • Performance and Revenue Trends
    Plan, track, predict and report on key metrics for your existing customers.
  • Prospect and Lead Insights
    Use predictive modelling to determine the right customers to pursue and how to pursue them.
  • Account Profiles
    The hub of customer data — organized into simple, modular tables and charts.
  • Customer Journey
    Your hub of customer activity, helps you prioritize your tasks quickly so time is spent more effectively.
  • Performance and Revenue Trends
    Plan, track, predict and report on key metrics for your existing customers.
  • Prospect and Lead Insights
    Use predictive modelling to determine the right customers to pursue and how to pursue them.
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  • Account Profiles
    The hub of customer data — organized into simple, modular tables and charts.
  • Customer Journey
    Your hub of customer activity, helps you prioritize your tasks quickly so time is spent more effectively.
  • Performance and Revenue Trends
    Plan, track, predict and report on key metrics for your existing customers.
  • Prospect and Lead Insights
    Use predictive modelling to determine the right customers to pursue and how to pursue them.

All Features

Feature A
Feature D
Feature G
Feature J
Feature B
Feature E
Feature H
Feature K
Feature C
Feature F
Feature I

What's New

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The Future of Decision Intelligence 

March, 2021

Decision Intelligence offers profound innovations to the way we assess and make decisions.

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How AI Impacts Customer Experience

April, 2018

"We stand on the brink of a technological revolution that will fundamentally alter the way we live..."

READY TO TALK?

Let Micado energise your business

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